Buyer's guide · Updated June 2026

The best AI tools for Writing Blog Posts

Blogging is where most marketers first reach for AI — and where the gap between tools is widest. The right pick depends on whether you publish a few flagship articles a month or pump out high volume. Below we rank the tools that produce drafts worth editing, not just word-count filler.

Our pick: JasperBest value: Frase5 tools ranked
01Top pick

Jasper

The marketing team's AI co-pilot

An enterprise-grade writing platform with brand voice, campaign workflows, and a deep template library aimed at marketing teams rather than solo writers.

What we like

  • +Best-in-class brand voice and tone controls
  • +Campaign and team collaboration features
  • +Integrations with Surfer SEO and Grammarly

Worth noting

  • Pricey for solo creators
  • Overkill for one-off drafts
02

Writesonic

AI writing with built-in SEO and facts

A well-priced writer that bundles SEO optimisation and a fact-checking 'Chatsonic' assistant. A favourite for affiliates thanks to lifetime recurring commission.

What we like

  • +Affordable entry tier
  • +SEO mode and bulk article generation
  • +Lifetime recurring affiliate payout

Worth noting

  • Higher churn — users buy for one project
  • Output needs editing
03

Surfer SEO

Write content that actually ranks

The standard for data-driven content briefs. Surfer scores your draft against the top-ranking pages in real time so writers stop guessing.

What we like

  • +Real-time content scoring
  • +Keyword and SERP analysis baked in
  • +Pairs with Jasper for write-and-optimise

Worth noting

  • Expensive for hobbyists
  • Score-chasing can hurt readability
04

Frase

Research, write, and optimise in one place

A more affordable Surfer alternative that combines SERP research, brief building, and AI writing — strong value for solo SEO content creators.

What we like

  • +Cheaper than Surfer
  • +All-in-one research to draft
  • +Good brief builder

Worth noting

  • AI writing less polished
  • Add-on cost for more AI credits
05

Copy.ai

Go-to-market AI for copy and workflows

Strong free tier and a generous affiliate program. Copy.ai has shifted toward GTM workflows but still nails short-form copy and social posts fast.

What we like

  • +Usable free plan to test before paying
  • +Fast short-form and social copy
  • +Workflow automations for repeatable output

Worth noting

  • Long-form weaker than Jasper
  • UI can feel busy

Questions

Frequently asked

Can AI write a blog post that ranks on Google?
AI gets you a strong first draft fast, but ranking still requires a human edit, real expertise, and SEO structure. Pair a writer like Jasper with an optimiser like Surfer SEO for the best results.
What's the cheapest tool for blog writing?
Writesonic and Rytr have the lowest entry prices, while Frase offers the best value if you also need SEO research baked in.

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